After Action report at Atlantic City

We got a lot of feed back from people we ran into at the Police and Security Expo in Atlantic City, New Jersey.   There was a lot more foot traffic this year than previous years which was somewhat shocking considering the bad economy.   One of the best things about selling the Original Swat footwear was the price points.   From what many of the customers have told us, they spend sometimes 3xs as much money on boots for 3 times as much weight.

The Original Swat 1232 have a air cushion in the sole and that were by far the biggest seller.   The other thing people like about that style is that it has a side-zip and that it was light.   Original Swat boots has a 1 year guarantee on their footwear and this is a great thing for a dealer to deal with.  If there is a factory flaw and the boots come apart. You will just need to send in your receipt and Original Swat will replace the boots.

Top

Leave a Reply

Required fields are marked *.


Top