Rogue Elite will be running promos for the new apparel line called Elite Operator Tactical or which is more commonly named, Eotac. We have seen the tactical apparel market explode in the last few years, but we have also seen some casualties. There have been several small concealed carry clothing companies come out with pants or vests that have already gone out of business. The art of designing tactical or concealed carry clothing is not an easy one. The real problem that we see in many of the products that are showing up is consistancy and quality. 5.11 tactical has held a huge chunk of the market, but as many of our customers know, the original manufacturers made a higher quality clothing line and things have deteriorated. Some of the 5.11 clothing I own is nice, but on more than one occasion, the sizing was inconsistant. I have seen some of the newer casual clothing and it does look nice, but I’m still wondering if I’d have the same issues if I wore their shirts.
Woolrich has been making tactical clothing for almost 5years now, but seems to have taken a real hit since so many dealers have dropped the line. We have been told that many of the people that were originally behind the Woolrich Elite Series clothing split off from the company and are working with Eotac. We wondered about that when Eotac first showed up on the market because so much of their clothing mirrored 5.11 Tactical and Woolrich Elite Series clothing. This coming Fall there will be some real cutting edge products coming from Eotac, namely the Direct Action line. The new A-Tacs camo is really nice and we will first get a glimpse of this at the Atlantic City Expo in June.